Most of us understand advanced or deep technology within the tech industry is travelling and evolving at the speed of thought.
There are constant updates, new techniques, and changes brought to algorithms.
Digital marketers are frequently scrambling – just to keep up with the trend and compete with the next big disruptor in the market. Digital marketers of techies are fighting flux when choosing the right strategies for marketing.
These are tough times for companies. Things seem to be getting pretty much out of hand now.
But shall we sit and wait for things to get better? Shall we lose our hopes and quit learning new things? Shall we give up and lose the battle?
“Who uses E-mail Marketing nowadays? Isn’t it an old fashion?”
How many of you have come across this question, and how many of you have asked it?
Well, many people have asked me this question a lot of times.
Isn’t optimism a good thing?
These past few days, whenever I open my LinkedIn account, all I can see is how people are talking about the positive impact of this lockdown.
How they can spend their time with their family, and how they can help them do household chores and how they can learn new skills. It is all good to see people making good out of this pandemic.
Have you ever heard of miracles? Well, miracles are the series of unexpected events that fall in our hands out of nowhere.
And when we have a pandemic ahead of us, we all need a miracle to save us. Yes, even businesses need miracles to save them.
And the best thing is that we all have a miracle standing right in front of our eyes, we just have to use it.
I get frustrated when people mention digital marketing as something ‘new’ which serves them as a viable excuse to not know it. It might be a new a decade ago but it has evolved into an industry of its own. It ranges from your social media platforms like Facebook, Instagram, LinkedIn to dedicated analytics tools like Google Analytics.
